Global AdVocate: advertising and marketing international quarterly newsletter

This edition highlights major updates across multiple jurisdictions. These include new EU rules on political advertising, France’s evolving regulation of influencers and online safety for minors, Italy’s adoption of a new influencer regulatory framework, Germany’s implementation of the Empowering Consumers Directive and related greenwashing restrictions, China’s new Measures for live-streaming e-commerce and public consultations on advertising citations, and the UK’s updated rules on less healthy food and drink advertising, gambling, endorsements and environmental claims.

We also cover further developments relating to gambling advertising supervision in the Czech Republic, the advertising of alcoholic beverages in Latvia, Spain’s forthcoming Royal Decree on medical device advertising, South Africa’s proposed alcohol advertising ban, and the Netherlands’ latest case law and regulatory activity on food labelling, comparative advertising and sustainability claims.

This edition includes a detailed summary of recent case law and enforcement actions, reflecting the increasing scrutiny of environmental claims, pricing practices, influencer activity, and the use of AI or digital tools in commercial communications.

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